Finance Meets GTM: How to Align For Growth?
Replay Available On Demand
Aligning Finance and GTM teams is like bridging two worlds—speaking different languages, viewing growth paths from opposing angles. Finance sees GTM as a cost center; GTM sees finance as growth inhibitors. It’s time to transform this clash into collaboration. While we can’t control external factors, we can make these teams speak the same language and work towards shared revenue growth targets.
How do we get GTM and finance teams on the same page? It starts with a common holistic view of an organization’s revenue goals with direct line of sight into GTM performance targets that, when achieved, lead to hitting those revenue goals.
- GTM insights for informed financial decision-making
- Strategic resource allocation
- Real-time performance evaluation
- Goal alignment & accountability
This event is powered by our partner: