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Leadership
Women in Sales: Ruth Bader Ginsburg Gave Me My Career
In 1933, companies were allowed to pay women less than men solely because they were women. Thousands of women, who worked in factories to support the troops in
2020-09-22
Women in Sales Month: My Inspiration, My Mother
Women in Sales Month has been extra special this year.Running a community (vs. just being an employee at another company) has afforded me a much broader perspec
2020-10-22
Women in Sales Month: A Call To Action
October is ‘Women in Sales Month.’ I didn’t know that existed until recently, but I love sales, so I had to write about it, naturally. Truthfully, I love sales
2021-02-10
Why Marketing Ops Makes the Best RevOps Leaders
Historically, the term Revenue Operations (RevOps) grew out of Sales Operations. You’ll still see people with the RevOps title who are essentially Sales Operati
2023-08-29
Three Must-Have Soft Skills Every Sales Leader Needs
TikTok and Instagram have made it abundantly clear that many of us beat boredom by picking up a new skill—archery, sourdough bread making, gardening, screenwrit
2020-12-09
The Rise of the Chief Go-To-Market Officer
When my partners Sangram Vajre and Bryan Brown wrote the bestseller “MOVE: The 4-question Go-to-Market Framework” two years ago, they espoused the idea that the
2023-06-06
The RevGenius Story: Letter from the Editor
Welcome to RevGenius Magazine. We are excited to expand RG into this digital magazine because it’s congruent with our vision of helping revenue professionals’ l
2020-09-10
Tactics for Revenue Driving Professionals to Vet for DEI Initiatives
So, you got a new job. You’re about a month in. So far, so good. You like the role’s day-to-day. You consider your pay to be fair and you have some pretty d
2021-06-29
Next-Level Sales and Pre-Sales Annual Planning
Sales and Pre-Sales Annual Planning: Two Approaches The approach is two-fold. Bottoms-up forecasting, starting with people and ending with a Top line revenue
2023-06-07
It's Time to Leave Sales "Bro Culture" in the Past
You fall, face down, onto your couch after your Monday back at work. Irritated, drained, and asking yourself why you should show up tomorrow. You lost a deal, a
2020-12-11
Lessons Learned Building a Demand Generation Department
In September 2019, Sales Leadership threw out my name as a person of interest to take over our Outbound program.Back then, no one was really in charge of managi
2020-12-28
Lessons From My First 5 Years at a Tech Unicorn
Tech startups come in many forms: Bootstrapped, lifestyle, VC-backed, courting acquisition. And then there are unicorns - privately held tech companies that, th
2020-10-23
How to Use Data to Coach Your Sales Reps
Before diving into the five tips on using data to coach sales reps, I want to point out the biggest misconceptions organizations have when we talk about coachin
2021-08-31
How to Create a Demand Generation Strategy from Scratch
So, the job was mine. They were going to announce my promotion at our next big all-hands meeting, which happened to be about a week away, and I felt giddy.
2021-01-26
How to Push Through Sales Fatigue
Sales fatigue happens to the best of us and doesn’t tend to wait around for when it would be least harmful; that’s why we will demystify this phrase and help eq
2021-08-26
Here's how to be a sales manager in 2021-2022
So, you want to be a manager?I spend a lot of time with salespeople, most of whom are eager to succeed and working hard to excel at their current role. In the m
2020-09-10
Effects of Growing Fast in SaaS (And How to Fix Them)
All my life, I’ve worked at SaaS organizations that have gone warp speed into the fabled hypergrowth stage. If you’ve never heard the term before, the hypergrow
2020-12-23
Cut your SDR Churn Rate with good leadership
2020 was the kind of year that comes along once in a lifetime. It changed what we do in quite a few ways, especially with remote work becoming normalized. Right
2021-09-03
Company Culture, Leading Wherever You Are
Where are we now? We are all collectively experiencing a pandemic. And the pandemic is changing the game.From the C-Suite: Let’s recognize a couple of things. H
2020-10-01
Burnout and The Art of Performance Management
Burnout. Burnout. Burnout. Burnout is real. Your team is suffering from it right now. You need a plan. Burnout and its relationship to performance managem
2021-06-11
Building a Remote-First Culture
Our company, Lavender, was born during the rise of remote work. It molded our culture and processes. Being remote has shaped who we are, and who we will become.
2020-09-28
ATM Unplugged: Rise as a True Leader
Embracing Servant Leadership: Putting Your Team First Being a leader comes with its challenges, and one of them is shifting from being in the spotlight as an
2023-07-19
ATM Unplugged: From Sales Pro to Sales Leader
You've been an AE or BDR for some time now; you’ve been brainwashed your entire career to think the next step is naturally becoming the manager. Maybe not. Lead
2023-06-07