Orum

Orum is the calling performance system built to make the phone your most reliable pipeline channel.

Orum is the calling performance system built to make the phone your most reliable pipeline channel. Powered by intelligence from over one billion sales calls, Orum’s AI knows who picks up, how to coach reps, and what it takes to book more meetings.

From connecting reps to live conversations faster with the AI Dialer, to identifying coaching opportunities with the Coaching Suite, to creating accountability and energy with the Virtual Sales Floor, Orum helps teams maximize every call. More than 1,000 sales organizations, from high-growth startups to enterprises like Samsung, IBM, and Ramp, trust Orum to drive better calls, better performance, and reliable pipeline.

Key features

Dialer

Orum's AI-powered dialer, allows your sales reps to reach more prospects with power and parallel dialing capabilities while automatically detecting voicemails, filtering bad numbers, and navigating dial trees.

Coaching

Orum's AI-powered roleplays and scorecards help celebrate the wins, learn from areas of opportunity, and turn coaching into a 24/7 growth engine.

Salesfloor

Collaborate, call, and celebrate — from anywhere. Orum is bringing back the buzz of a sales floor®. Take sales training and development to new heights with all your call data in one place. Help reps improve and empower managers to coach without having to lift a finger.

Ideal use case

Ideal for SDR and sales development teams, managers, and sales leaders who rely on outbound calling to build pipeline, including remote and global teams.

Why use Orum

Unlike SEP or CRM dialers focused on sequences and digital outreach, Orum is purpose-built to maximize live conversations. Its AI is trained on more than 1 billion sales calls, and it offers enterprise-grade security with SOC 2 Type II, ISO certification, and GDPR readiness.

FAQ

How is Orum different from my SEP or CRM dialer?

SEPs and CRMs manage sequences and digital outreach, while Orum is purpose-built to maximize live conversations, sitting alongside existing tools to optimize connect rate, dialing strategy, and coaching.

Does Orum support international and remote teams?

Yes. Orum supports international calling across 160+ countries and regions (plan-dependent) and is built for distributed teams with a virtual salesfloor, leaderboards, and live listening.

How long does it take to get up and running?

Most teams are live in days, with an onboarding team handling setup, integrations, and rep training, plus ongoing CSM support.

TL;DR

Orum is a calling performance system that helps SDR teams have more live conversations and book more meetings through AI dialing, coaching, and a virtual salesfloor. Trained on over 1 billion sales calls and integrated with leading CRMs and SEPs, it's built for enterprise-scale outbound teams.